VESTRA Journal

ブランド卸売の今

ファッション、ブランド、市場の動き、そしてその背後にある取引。動きの速いバイヤーと販売者のための知見をお届けします。

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市場&価格

9月の重なり ― 秋物がまだ入荷している最中に春物を仕入れる

6週間だけ、ふたつのシーズンがひとつの予算を分け合います。春物を決める前に秋の初動をどう読むか、販売期間が半分になった9月の追加発注が実際にはいくらつくのか、そして使わずに残した4分の1の予算がなぜ最も役に立つのか。

VESTRA Editorial · 6 Sep 2026
市場&価格

Priced in Euros, Shown in Yours

A catalogue in a currency you don't think in is a catalogue you read slowly. Here is why we convert the shelf price but

27 Aug 2026
市場&価格

Why Wholesale Prices Sit Behind a Trade Licence

Trade pricing is not a secret for its own sake. It is a wholesale price, and a wholesale price only makes sense between

26 Aug 2026
市場&価格

Reading a Tiered Price Break Before You Commit

A tier table is not a discount ladder — it is a question about how much stock you can actually move. Here is how to read

24 Jul 2026
市場&価格

Why Escrow Is Quietly Reshaping B2B Fashion

Wholesale used to run on relationships and payment terms. As more deals happen between strangers across borders, escrow

21 Jul 2026
市場&価格

Why Your First Order With a New Seller Should Be Small

Verification and escrow protect your money. Neither tells you whether a seller packs well, answers quickly, or ships whe

20 Jul 2026
市場&価格

The Digital Product Passport Is Coming for Your Stockroom

EU rules will soon expect a branded garment to carry a verifiable digital record of what it is and where it came from. F

19 Jul 2026
市場&価格

Landed Cost, Explained: What You Really Pay Beyond the Unit Price

The price on the line sheet is only the start. Buyers who cost the whole journey protect the margin the headline number

16 Jul 2026
市場&価格

Sourcing Authentic Branded Stock in 2026: A Buyer's Checklist

Counterfeits and non-delivery are the two biggest risks in branded wholesale. Here is how professional buyers de-risk ev

13 Jul 2026